We are doing a study at the moment, simultaneously to buyers, sellers and all their business stakeholders, to gain a perspective on the (perceived) friction across the table.
Do we believe we add value to the commercial relationship through our current way of engagement with each other?
We have partnered with the TAS Group, a sales software company and UCC (University Cork College) to dig into this.
I’d be very grateful if you were to complete and to share this with your network. Happy to share the subsequent analysis with you if you are interested.
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